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Release Note: Optinify (12, October, 2026)

Release Note: Optinify

Scratch to Win

Interactive scratch card as the first step in popup and let visitors reveal their offer through a gamified experience.

  • Smooth Scratching and gamified user experience.

  • Choose a coating color and texture from 5 new options - hatch, dots, starburst, gold foil, silver foil, or no texture.

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  • Preview and style the scratch card in the popup editor.

  • Scratch to Win in supported popup formats - lightbox and full-page popups.

  • Connected the reveal with existing reward and discount flow.

  • Localized scratch offer interface text in German, French, and Dutch.

Fixes and improvements

  • Resized brand images from the editor.

  • Show or hide brand images to better fit popup layout.

  • Preserve existing alt text when updating an uploaded image.

  • Clarify the brand image library selection flow.

  • Improve handling when a selected discount is no longer available.

  • Refined popup styling controls for colors and typography.

 Check it out on Shopify - Optinify ‑ Email & SMS Popups - Design and run your pop up campaigns in a minute | Shopify App Store